Privacy Policy

Your privacy is important to us. This Privacy Policy explains how Apaon collects, uses, and protects your personal information.

Last updated: January 2026

1. Introduction

Apaon (apaon.com.au) is committed to protecting your privacy. We are an Australian-based digital services company, and we handle your personal information in accordance with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).

This policy applies to all personal information collected through our website, contact forms, and any communications with us.

2. Information We Collect

We may collect the following types of information:

Information you provide directly

• Contact form data: Name, email address, phone number, business name, and message content when you submit an enquiry.
• Communication records: Any correspondence between you and our team via email or phone.
• Service preferences: Information about the services or packages you're interested in.

Information collected automatically

• Analytics data: Pages visited, time spent on site, referral sources, and general usage patterns (via Google Analytics 4). We also track specific interactions such as contact form submissions, package button clicks, call-to-action clicks, and scroll depth (50% and 100% of page) to improve our website experience.
• Device information: Browser type, operating system, screen resolution, and device type.
• IP address: Used for analytics and security purposes (anonymised where possible).
• Cookies: Small files stored on your device to improve your browsing experience.

3. How We Use Your Information

We use the information we collect to:

• Respond to enquiries: Reply to your contact form submissions and provide relevant information about our services.
• Provide services: Deliver the digital services you've engaged us for.
• Improve our website: Understand how visitors use our site to enhance user experience and content.
• Send communications: With your consent, send relevant updates, newsletters, or service information.
• Legal compliance: Meet our legal and regulatory obligations.

We will never use your information for purposes unrelated to our services without your explicit consent.

4. Data Protection

We take the security of your data seriously:

• Secure storage: Your data is stored on secure, encrypted servers with access controls.
• No selling of data: We never sell, rent, or trade your personal information to third parties for marketing purposes.
• Limited access: Only authorised team members have access to your personal information, and only when necessary to provide our services.
• Data retention: We retain your information only as long as necessary for the purposes outlined in this policy, or as required by law.

5. Third-Party Services

We use trusted third-party services to help us operate our business. These services may have access to your information:

• HubSpot: Customer relationship management and email communications. View their privacy policy.
• Google Analytics: Website analytics and performance monitoring. View their privacy policy.
• Vercel: Website hosting and delivery. View their privacy policy.

We only work with third parties who maintain appropriate data protection standards.

6. Cookies

Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device.

Types of cookies we use

• Essential cookies: Required for the website to function properly. These cannot be disabled.
• Analytics cookies: Help us understand how visitors use our site (via Google Analytics 4). These collect anonymised data including page views, button clicks, form submissions, and scroll behaviour. This data helps us improve our website and services.
• Preference cookies: Remember your settings and preferences for future visits.

Managing cookies

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored on your device
• Delete all or specific cookies
• Block cookies from specific or all websites
• Block third-party cookies

Please note that blocking certain cookies may affect your experience on our website.

7. Your Rights

Under Australian privacy law, you have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct any inaccurate or incomplete information.
• Deletion: Request that we delete your personal information (subject to legal requirements).
• Opt-out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email or contacting us directly.
• Complaint: Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have breached your privacy.

To exercise any of these rights, please contact us using the details below.

8. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

• Email: contact@apaon.com.au
• Contact form: apaon.com.au/contact

We aim to respond to all privacy-related enquiries within 5 business days.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the "Last updated" date.

We encourage you to review this policy periodically to stay informed about how we protect your information.